Focus Media solidified its position as the market leader in China's out-of-home audiovisual advertising market using flat-panel displays. They announced a definitive share purchase agreement with Target Media Holdings.
After the the merger, Focus Media will operate a nationwide commercial location advertising network of over 60,000 displays in more than 30,000 commercial locations in about 75 cities in China.
References:
Press Release
Focus Media Website
Target Media Website
Saturday, January 07, 2006
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1 comment:
Read AKA.TVs opinion article on Focus And Target Media's Merger.
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