The Strategy Institute is holding it's second digital signage advertising conference April 26TH & April 27TH, 2005 • new york city, ny.
Quick Take (src: SRI):
Business Opportunities and Advertising Techniques to Capitalize on America’s Fastest-Growing Ad Medium
Digital Signage is Transforming the Way You Do Business!
DID YOU KNOW THAT DIGITAL SIGNAGE ADVERTISING…
-- Receives 10 times the eye contact of static signage
-- Boosts sales of new products advertised on in-store digital signage by 30% to 300%
-- Increases revenue by more than 30% for profiled products
-- Reduces customers’ perceived wait times by 15% or more
-- Saves advertising dollars (CPM of only $2 to $6)
Check this blog frequently as Webpavement will recap any significant market forecasts and other data as a result of this conference.