Google is testing a newspaper advertising sales system.
Advertisers can pick specific newspapers and specific sections for their ads. They would place bids on ad size, sections and days a newspaper is offering. The newspapers can then view the bids from Google and make selections. The newspapers can choose to accept as many or as few bids as they like at any time.
Sounds like a system that's worth a look for digital signage networks.
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The newspapers can then view the bids from Google and make selections. The newspapers can choose to accept as many or as few bids as they like at any time.
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